old
one-eye

BRANDING & ADVERTISING

Insight Brewing’s Old One-Eye brew was already a mouthwatering favorite among thirsty Minnesotans. But how could we turn it into a mouthpiece for our favorite hometown team? 

WEEKLY WISDOM

Old One-Eye scored a sweet seat across from the new U.S. Bank Stadium. From there, he could “welcome” opposing teams and their fans to town with his prophetic, extremely old-school, Viking god trash talk.

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